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Client Project 09 GO BIG INDUSTRIES × PRIKTON

A high-performance Shopify store built for smoother rides.

We developed a bold Shopify store that helps cyclists discover Go Big’s bike cleaners, chain lubricants and maintenance kits through a fast, product-focused shopping experience.

WWW.GOBIGINDUSTRIES.COM
Client
Go Big Industries
Industry
Cycling & Bike Maintenance
Technology
Shopify
Collaboration
Shopify Design, Development, UX/UI, Mobile Optimisation
Client Project 01 — finished Shopify storefront, full page
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The brief

Building a powerful storefront for cleaner, smoother rides.

Go Big Industries is a Canadian brand offering bike chain lubricants, drivetrain cleaners, grease kits and complete maintenance bundles.

Its products are tested across different terrains and weather conditions for mountain bikes, road bikes, gravel bikes and e-bikes. We developed a Shopify store that presents this performance-focused range with the same energy and confidence as the brand.

The challenge

What needed improving in the experience

Go Big needed a website that could explain how its cleaning and lubrication products work together while making the purchasing process quick and simple.

01

Product Education

Customers needed to understand the difference between chain lubricant, drivetrain cleaner, grease and the available maintenance kits.

02

Performance Story

The store needed to communicate how the products support smoother bike performance across wet, dry and changing riding conditions.

03

Quick Purchasing

Returning customers and active cyclists needed a fast way to find products, select the right size and place an order.

Shopify strategy UX/UI design Custom theme development Mobile optimization Performance improvement
01

Strong Brand Introduction

Bold typography, energetic colours and cycling imagery establish Go Big as a confident, performance-driven brand.

02

Clear Product Organisation

Lubricants, cleaners, grease products and maintenance bundles are organised into easy-to-understand shopping options.

03

Product Education

Supporting sections explain how the cleaner and lubricant work together as part of a regular bike-maintenance routine.

04

Faster Product Access

Featured products and QuickBuy functionality give customers direct routes to the products they need.

05

Responsive Shopify Development

The complete experience was adapted for desktop, tablet and mobile customers.

The work

A store that feels ready to ride

The completed storefront combines bold product photography, strong colour contrast and action-focused messaging. It gives Go Big a memorable online identity while keeping product information and purchasing options easy to find.

On mobile

A bold first impression

The homepage introduces the brand through energetic cycling visuals, a focused product message and a direct path to the Go Big Combo Pack.

Home on mobile — mobile screenshot
Home on mobile
Browsing and filtering — mobile screenshot
Products Page
Shopify development delivered

What changed across the experience

01

Stronger Brand Identity

Bold colours, typography and cycling imagery give Go Big a distinct and recognisable online presence.

02

Clearer Product Education

Customers can better understand how the cleaner, chain lubricant and maintenance products work together.

03

Faster Product Discovery

Featured products, organised shopping options and QuickBuy make it easier to reach the right item.

04

Broader Market Access

Language and regional options support customers across Canada, the United States and Mexico.

“
The Go Big Industries storefront combines clear product education with fast ecommerce functionality. It helps cyclists understand the maintenance system, select the right products and get back to riding.
Client name
Role · Client Project 01
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